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Tidewater Builders Association
May 23, 2012
Contact: Mary Prier
Sara Steil
(757) 305-9064
Homearama celebrates 30-year anniversary with Americana theme

Tidewater Builders Association is celebrating the “All American Homearama,” presented by Monarch Bank & Mortgage, June 16-July 1 in Chesapeake’s Culpepper Landing – the quintessential all-American community boasting an abundance of front porches, sidewalks and walkable streets. There, visitors will be able to see not only what’s new and innovative in today’s new homes, but also how to combine small-town charm with modern living. Homearama will feature eight fully furnished and landscaped homes ranging from 2,200 square feet to more than 3,800 square feet and selling from the mid $300,000s to the high $400,000s.

It’s the 30th anniversary for Tidewater Builders Association’s Homearama in South Hampton Roads, the 16th time it has been hosted by the City of Chesapeake, and the second time in Culpepper Landing, a traditional neighborhood development near the historic village of Deep Creek.

“We’re celebrating American style,” said TBA President Sam Cohen, a veteran Homearama builder with an entry in this show. “Buying a home is as American as baseball, hot dogs and apple pie. Whether you’re in the market for a new home or inspiration to update your current home, you’ll find what you need at Homearama,” he added. “We’ll also be hosting a lot of different activities – from outdoor grilling to apple pie recipe contests to wine tasting.”

The event will also feature an Idea Marketplace with more than 100 vendors offering products and services for the home, a car show within the show with vehicles from Southern Auto Group, and a sale of Homearama furniture throughout the show.

Homearama builders are: Chip Iuliano of ABT Custom Homes, Chesapeake; Michael Brunick and John Reddecliff of Definitive Homes, Virginia Beach; Sam Cohen of Joey Corp., Chesapeake; Terry Neal of Reliant Construction Corp., Virginia Beach; Les Ore of Les Ore Construction Co. Inc., Virginia Beach; Jimmy Richardson and Edward Hewitt of Richardson Homes/Viridian Homes, Norfolk; Steve, Stephen and Alex Quick of Stephen Alexander Homes, Chesapeake; and T.E. Jones of Vintage Homes, Norfolk.

Theme homes include:

  • The Logical House: The Organized House sponsored by The Closet Factory: Sam Cohen of Joey Corp. and The Closet Factory are teaming up following the success of their 2011 Fall Homearama house to bring the style and convenience of an organized house – and dozens of storage solutions.
  • Caramel Cottage: Hampton Roads Magazine presents the “Little Big House”: Renowned builders Stephen, Steve and Alexander Quick of Stephen Alexander Homes teamed up with Hampton Roads Magazine to create a home fit for entertaining. Hampton Roads Magazine is hosting a plethora of activities in the home, including cooking demonstrations, interior design consultations, home organization tips and more.
  • The Heron’s Nest: Builders Ed Hewitt and Jimmy Richardson teamed up after the success of their 2010 Homearama entry to bring another winning combination to Homearama. Subtle hints of nature will carry throughout the home, from the kitchen cabinetry and the colors and textures to the stone fireplace and cedar shake siding.
  • The Intracoastal: Builders Mike Brunick and John Reddecliff of Definitive Homes are drawing on Mother Nature’s inspiration in The Intracoastal.
  • Made in America House: Sponsored by GAF, North America’s largest roofing manufacturer: Builder T.E. Jones of Vintage Homes is constructing his house of building materials made in the United States, and A. Dodson’s is decorating and furnishing it with American-made products.
  • The Dawn Michelle: The Chesapeake House: Builder Les Ore of Les Ore Construction Co. Inc.’s home includes décor and activities that celebrate the host city.

Highlights include:

  • Outdoor grilling demonstrations, Saturdays and Sundays: Farm Fresh chefs offer special recipes and tips for grilling beef at 1 and 3 p.m.
  • Military Appreciation Day: Mon., June 18:  Military guests enjoy buy one, get one free admission with valid identification.
  • REALTORS® Day, Wed., June 20: Sponsored by Cox Communications, area real estate agents will be admitted free all day with a business card and ID. Breakfast is from 9:30-11 a.m.
  • A Taste of Chesapeake, Mon., June 25: Sponsored by Hampton Roads Magazine, show guests can sample cuisine from Chesapeake restaurants and vote for their favorite from 6-8 p.m.
  • Mothers Day Out, Wed., June 27: The show opens at 10 a.m. for moms who need an early start.
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